5 Google Analytics Reports PPC Marketers Should Actually Use
by Admin | January 27, 2026
5 Google Analytics Reports PPC Marketers Should Actually Use
Turn GA4 into a practical PPC tool by prioritizing reports that reveal how paid traffic actually contributes to conversions and revenue. Google Analytics has never been perfect, but it used to feel familiar. The shift to Google Analytics 4 forced PPC marketers to rethink how they pull insights, not just where to click.
Resourse: Search Engine Journal
