81.8% Of My 'AI Assistant' Traffic Was Fake. The Googlebot Number Was Worse
by Admin | June 26, 2026
81.8% Of My 'AI Assistant' Traffic Was Fake. The Googlebot Number Was Worse
A new analysis found that most reported AI assistant traffic was actually fake, with many bots spoofing trusted user-agent names. The findings also revealed that a large share of Googlebot traffic was impersonated, highlighting the need to verify bot traffic instead of relying on user-agent strings alone.
Resourse: Search Engine Journal
