Breaking Into The Black Box: Unlocking Meta's Product-Level Ad Data

Brands can challenge Meta’s automation by surfacing product-level trends, aligning them with purchase behavior, and optimizing feeds to strengthen performance.E-commerce and Meta often go hand in hand. You can give Meta a 20,000-item catalog and a budget, and with its AI-powered Advantage+ campaigns, it’ll try to pair the right person with the right product, whether that’s a new customer or someone who’s already viewed those products before. 

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