Google Ads Will Stop Serving Message Assets Ads With Unverified Phone Numbers

by Admin | July 04, 2025

Google Ads Will Stop Serving Message Assets Ads With Unverified Phone Numbers

Google is notifying some advertisers that their ads with message assets will stop serving on September 1st, and won't be able to create new ones on August 1st, if the phone numbers remain unverified.

You will need to verify the phone numbers associated with those message assets in Google Ads. If you do not do that, Google won't let you create new message assets starting on August 1st and then the ads will stop serving completely on September 1.

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