Google Announces Largest Ads Bidding Update In Over A Decade
by Admin | June 24, 2025

Google Announces Largest Ads Bidding Update In Over A Decade
PPC bidding just got a lot more interesting.
Just announced at Google Marketing Live, Google is launching Smart Bidding Exploration, a new opt-in feature designed to help advertisers capture more conversions from their existing campaigns.
This update marks one of the most significant changes to Google Ads bidding over a decade.
Resourse: Search Engine Journal