Google's 'srsltid' Parameter Appears In Organic URLs, Causing Confusion
by Admin | July 01, 2025

Google's 'srsltid' Parameter Appears In Organic URLs, Causing Confusion
Google’s srsltid parameter, originally meant for product tracking, is now showing on blog pages and homepages, creating confusion among SEO pros.
Per a recent Reddit thread, people are seeing the parameter attached not just to product pages, but also to blog posts, category listings, and homepages.
Google Search Advocate John Mueller responded saying, “it doesn’t cause any problems for search.” However, it may still raise more questions than it answers.
Resourse: Search Engine Journal