New research reveals 75% of LinkedIn AI citations come from individual profiles, not company pages | Social Media Today

by Admin | August 19, 2026

New research reveals 75% of LinkedIn AI citations come from individual profiles, not company pages | Social Media Today

New research from Meltwater and LinkedIn analyzed 9.5 million AI citations and found that 75% of LinkedIn citations in AI-generated answers come from individual profiles, compared with just 25% from company pages. The findings suggest that employee expertise, leadership voices, and subject-matter content can be powerful visibility signals for brands in AI search.

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