X Adds More Sports Engagement Options To Maintain Community Engagement

With Meta making a bigger push to lure sports communities over to its apps, X is looking to fight back, by adding various new sports engagement options which it hopes will enhance game day interaction in the app.

X has been working on this since November last year, when it launched its new “NFL Portal” element, which is designed to make it easier for users to stay up to date with key discussions around live NFL matches.

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